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How a night of partying birthed a startup that successfully raised funding amidst a lockdown
yourstory.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from yourstory.com Daily Mail and Mail on Sunday newspapers.
HYPP Strengthens Talent Roster With Meethika Dwivedi and Harsh Gujral
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Wattpad & ILN s #StoryCollective inspires The Joy Of Reading
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The spectacular rise of ecommerce at Indiaâs MensXP
Times Internet-owned MensXP is India’s largest fashion, wellness and beauty brand for men. It established itself as a full stack commerce company in 2019 and now has an audience of 60 million. We deconstruct the brand’s ecommerce expansion.
| March 11, 2021
MensXP, Indiaâs largest menâs lifestyle brand, was acquired by Times Internet in 2013.
MensXP identifies as a content commerce company that translates audience trust into a suite of transactional offerings, and connects more than 60 million people across its social and owned assets. It boasts of over 15 million monthly active users, about half a million daily active users, and around 1 million monthly shoppers.Â
Advertisers can access Times Internet’s premium content-consuming digital audiences.
02 Feb, 2021 - 05:22 PM IST | By indiantelevision.com Team
KOLKATA: Times Internet Ltd (TIL) has partnered with Twitter to ensure the best content from its leading online publications is available on the social network in order to not just delight audiences, but also accessible to advertising partners to align with under Twitter’s Amplify Sponsorships program.
With marquee editorial content available on brands such as Times of India (@TimesofIndia), Economic Times (@EconomicTimes) to lifestyle properties under the Indiatimes Lifestyle Network (@IndiaTimes@mensxp@idiva) as well as Business Insider (@BIIndia), Times Internet will be now able to leverage its presence on Twitter for its advertising partners as well.