Best Media Info: As per Taurani, SVP- Research Analyst (Media, Consumer Discretionary and Internet), Elara Capital, the Indian TV adex will see convergence towards growth rates of 5-6% over medium-term| Advertising News
Best Media Info: According to the report, Digital overtook TV to become the largest medium with a 38% share in 2022. Over the last two years, Digital adex has doubled in size from Rs 16,974 crores to Rs 34,405 crore| Advertising News