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New Delhi [India], March 7 (ANI/NewsVoir): Dr. Rashel, a beauty and wellness brand offering high-performance and high-quality products at an affordable range for over a decade, has announced the launch of its Holi combined with Women's Day campaign 'Colors of Equity' with hashtag #EmbraceTheEquity as both the occasions fall on the same day. The Campaign promotes the brand's philosophy of 'Life is BeYOUtiful' which promotes a beautiful state of mind and encourages people to have beautiful thinking away from all the negativities. For this campaign, Dr. Rashel has joined forces with the International Women's Day theme to sensitize people about the importance of equity and explain the difference between equity and equality. Equity means opportunities or resources given according to the need of the particular person whereas equality refers to the same level of opportunities or resources given to a group of persons, irrespective of their needs. Equality is the goa

New delhiPravin beraDevji hathiyaniInternational women dayInternational womenRashel vitaminc serumAloe vera creamHyaluronic face packFace washBeauty elixirsNew delhi indiaArch 7 ani newsvoir dr rashelA beauty and wellness brand offering high performance quality products at an affordable range for overa decadeAs announced the launch of its holi combined with women 39s day campaign 39 colors equity hashtag embracetheequity both occasions fall on same promotes brand philosophy life is beyoutiful which promotesa beautiful state mind and encourages people to have thinking away from all negativities for thisR rashel has joined forces with the international women 39s day theme to sensitize people about importance of equity and explain difference between equality means opportunities or resources given according need particular person whereas refers same level toa group personsRrespective of their needs equality is the goal