Hotels are constantly adapting to new trends and technologies to keep up with the changing needs and preferences of guests. This means that hoteliers and their teams must stay updated with the latest trends in hotel marketing to ensure that they remain relevant in the industry.
Sales and marketing for hotels has long been an important aspect of positioning your product and promoting its key features and benefits. Given the pandemic and its impact on the lodging industry, sales and marketing efforts have changed and there is a need for even more positioning.