Actor Hiroaki Murakami narrates 2nd episode // The staff for the anime of Hiroaki Mizusaki s Miss Kuroitsu From the Monster Development Department (Kaijin.
Who is this person? I was surprised how different I look, says Yoshiro Kamichi, a salon customer in Tokyo, Japan.
Yoshiro is part of a growing number of men adding makeup to their daily grooming routine. Demand for makeup has increased during the pandemic with brands attributing the growth to remote working.
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Hiroaki Murakami, a manager at Cosme Tokyo, says, in addition to there being more online meetings than before people have more time to spend on themselves. I think there are more men who watch cosmetic-related YouTube content and that has contributed to an increase in men s interest in makeup, adds Hiroaki.