New international representation, partnerships and insights position the nation’s capital to welcome overseas visitors
Washington, DC) - Destination DC (DDC) today announced efforts to continue driving overseas visitation to Washington, DC, in partnership with new representation in key markets: China, Australia and India, as well as a continued relationship with its agency of record in the United Kingdom.
In 2017, the nation’s capital welcomed a record 22.8 million total visitors, up 3.6 percent over 2016. Of those visitors, DC saw 20.8 million domestic (up 4.2 percent) and 2 million overseas (up 1.3 percent). Due to revised data from the U.S. Department of Commerce released in late 2018 dating back several years, there have been shifts in some of DC’s top overseas markets.
China is the city’s top overseas market with 302,000 visitors in 2017
(Washington, DC) Destination DC (DDC), the official destination marketing organization for Washington, DC, will host a sales and media mission in China from March 11-15, 2019 to promote DC’s new tourism offerings to its top overseas market. Traveling with key partners, the delegation will visit Beijing, Shanghai and Guangzhou to showcase a diverse U.S. capital city to top travel agents and consumer media.
China continues to be DC’s strongest market with 302,000 Chinese visitors in 2017 spending $655,728,533. With a 10 percent market share of China’s visitors to the U.S., one out of every 10 Chinese visitors to the U.S. visited Washington, DC.
Lesly Connolly Named Director of Sales & Marketing
GAITHERSBURG, Md.–(BUSINESS WIRE)–Marshall Hotels & Resorts, a leading hotel management and services company that operates properties nationwide, today announced the completion of a full, multi-million-dollar renovation of the 298-room DoubleTree by Hilton Washington, D.C. North/Gaithersburg. Marshall also announced that Lesly Connolly has been named director of sales & marketing. In her new role, she will be responsible for reintroducing the hotel to travelers and area residents alike.
“With the completion of this top-to-bottom renovation, the DoubleTree by Hilton Washington, D.C. North/Gaithersburg immediately becomes the ‘newest’ hotel with the latest amenities and safety protocols available,” said Mike Marshall, president and CEO, Marshall Hotels & Resorts. “While the property has been an active and proud member of the community for years, this complete refurbishment has taken this from ‘your grandfather’s hot
4 Takeaways from a PCMA Leadership Brief New inclusivity honors, launch of an EMEA conference, broken attendance records, and an unusual recipient of the Chairman’s Award
During the Professional Convention Management Association’s 2021 Convening Leaders conference, which is taking place this week as a virtual event, association leadership took some time to talk with the media to about successes and challenges of 2020 and some highlights on the horizon.
While the conversation touched on many topics, here are four key points from the call.
And the Winner Is…
The chair of PCMA’s Board of Directors gets the privilege of deciding who will get the annual Chairman’s Award, which traditionally goes to an individual or organization for contributions to the industry. For 2020 Chair Stuart Ruff-Lyon, CMP, DES, vice president events and education at RIMS, the risk management society, this was no easy task, and he made an unusual choice for an unusual year: The Chairman’s