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Experts share mantras for building powerful brand narratives with compelling storytelling

Experts share mantras for building powerful brand narratives with compelling storytelling

United statesBhumika gupta oberoiAmitabh bachchanBhaskar majumdarTarun aroraRahul gossainPriya patankarPaytm priya patankarChetak groupBoston consulting groupHead of communications at phonepePowerful brand narrativeIts roleStrong brand identityEgis south asiaGupta oberoi

From controlled messaging to transparent strategies - Why authenticity is crucial for PR

Amid the rapid transition to Digital and the emerging technologies such as Artificial Intelligence, Augmented Reality, Machine Language, human touch continues to retain a great degree of meaningful connections and bring in authenticity in brand commu

India generalPriya patankarGeetu batraPr communicationsMarketing communications at deloitte indiaForestry initiativeDs groupHead of communications at phonepeHindustan unilever limited project shaktiHindustan unilever limitedEdelman trust barometerArtificial intelligenceAugmented realityMachine languageDash nandaTrust barometer

How PhonePe is building a result-oriented and data-driven content team

How PhonePe is building a result-oriented and data-driven content team
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Priya patankarTeja lele desaiHead of communications at phonepePepper contentNatasha puriContent marketing leadPhonepe wealthTeja leleContent marketingPepper contentOp of the funnelபிரியா படங்கர்தேஜா லீலீ தேசாய்மிளகு உள்ளடக்கம்நடாஷா பூரிஉள்ளடக்கம் சந்தைப்படுத்தல் வழி நடத்து