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The ongoing streaming boom has prompted brand marketers to spend more ad dollars on connected TV (CTV) and revamp their TV advertising through a digital lens, a.

Stephanie genoInnovid digidayUnited statesWad dollarsOnnected tvHe state of ctv advertisingOmni channel strategyAudience targetingReturn on ad spendSocial mediaமாற்றாந்தாய் ஜீநொஒன்றுபட்டது மாநிலங்களில்