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Direct marketers looking for agriculture ecommerce options

Candace Krebs The Ag Journal When Sarah Hamilton, owner of New Roots Farm at Canon City, wanted to start an online store, she turned to a comprehensive report from the National Young Farmers Coalition to help sort through the options. “I wanted something free or really low cost, because I didn’t anticipate it being a huge part of our sales,” she said during the annual Oklahoma Fruit and Vegetable Growers Conference earlier this year. “But I’ve learned there really is a place for online sales in our day and age.” It’s now been over a year since the first pandemic lockdowns upended the marketplace, but as analysts and researchers continue to monitor the long-term impacts to food and agriculture, one emerging consensus is that online food purchasing has accelerated and will probably remain high in the future.

Survey reveals how pandemic has changed consumers food habits

-CSU Old habits die hard, but a pandemic will create new ones whether it’s more frequent handwashing or more nights cooking at home. Nearly a year of social distancing and economic disruptions has triggered both subtle and seismic shifts in how Americans are buying or getting food, and Colorado State University researchers from the Department of Agricultural and Resource Economics have spent the last several months documenting those shifts. Their efforts are part of a $1 million cooperative study funded by the USDA Agricultural Marketing Service, in partnership with the University of Kentucky and Penn State University, looking at the pandemic’s effects on local and regional food markets.

Survey reveals how pandemic has changed consumers food habits

17 Feb, 2021 Old habits die hard, but a pandemic will create new ones – whether it’s more frequent handwashing or more nights cooking at home. Nearly a year of social distancing and economic disruptions has triggered both subtle and seismic shifts in how Americans are buying or getting food, and Colorado State University researchers from the Department of Agricultural and Resource Economics have spent the last several months documenting those shifts. Their efforts are part of a $1 million cooperative study funded by the USDA Agricultural Marketing Service, in partnership with University of Kentucky and Penn State University, looking at the pandemic’s effects on local and regional food markets.

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