By Bennett Oghifo
Striking looks, exceptional handling, classical rear-wheel drive and a Goodwood Festival of Speed world premiere, will leave potential customers of the new BMW 2 Series Coupé in no doubt that this is a car set to excite and inspire.
The new edition of the two-door model incorporates the new BMW design language to highlight a fresh, youthful feel with meticulously engineered and perfectly balanced driving attributes.
Reaffirming its sector-leading status, the BMW 2 Series Coupé boasts rear-wheel drive, a six-cylinder in-line engine option and new equipment features that combine to underscore its standout sporting characteristics.
The advances made over the predecessor model are also reflected in a far broader range of driver assistance systems and the latest connectivity innovations.
NEW MODEL: Everything you need to know about the new BMW 2 Series
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BMW reveals its revised 2-series coupe that will be built in Mexico
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on Dec. 21, 2020 - 11:49 AMComment
FCB has again expanded its relationship with BMW, with BMW Group Mexico (which includes BMW, Mini and BMW Motorrad) and BMW Group San Luis Potosí Plant appointing FCB México to handle creative and digital strategy.
“For BMW Group Mexico, creativity has been a fundamental element to achieve success, and we aim to continue positioning ourselves as the most innovative brand in the luxury segment of the automotive industry,”
Hernando Carvajal, BMW brand marketing director for BMW Group Latin America said in a statement. “For this reason, we have chosen FCB Mexico as our creative agency and we are sure that with their knowledge and vision, they will serve as one of the engines that helps us stay on the right path, strengthening the Group’s presence in the marketplace.”