After 15 months as CCO of Deutsch New York, Aussie expat Samira Ansari has been lured to the chief creative officer role at Ogilvy New York, effective November.
on Dec. 21, 2020 - 11:49 AMComment
FCB has again expanded its relationship with BMW, with BMW Group Mexico (which includes BMW, Mini and BMW Motorrad) and BMW Group San Luis Potosí Plant appointing FCB México to handle creative and digital strategy.
“For BMW Group Mexico, creativity has been a fundamental element to achieve success, and we aim to continue positioning ourselves as the most innovative brand in the luxury segment of the automotive industry,”
Hernando Carvajal, BMW brand marketing director for BMW Group Latin America said in a statement. “For this reason, we have chosen FCB Mexico as our creative agency and we are sure that with their knowledge and vision, they will serve as one of the engines that helps us stay on the right path, strengthening the Group’s presence in the marketplace.”