Companies and retailers used this Republic Day weekend to offer deep discounts and enticing financing options, fuelling a 25% sales surge, amplifying their efforts to clear inventory. The mid-premium segment was the biggest beneficiary, even as overall sales grew at a slightly faster pace than even last Diwali.
Packaged food, staples, laptops, wearables and smartphones saw the highest growth rates, mainly due to new products, according to senior industry executives.
Arijit Sanyal - Timeline | Photos | Reviews mouthshut.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mouthshut.com Daily Mail and Mail on Sunday newspapers.
Worst Refrigerator Ever I Purchased - WHIRLPOOL 308 L FROST FREE DOUBLE DOOR INVERTER REFRIGERATOR IFPRO INV CNV 355 Customer Review mouthshut.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mouthshut.com Daily Mail and Mail on Sunday newspapers.
The retailers fear that the brands may undertake deep discounts on their online exclusive and end of life models whose supplies will be focused on e-commerce platforms considering almost all are carrying excess unsold inventory which they want to clear off in the up-coming festive sales.