Cleanliness is Still Name of the Game; Food and Service Sentiment Pick Up Strength in March
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Restaurant sales on the rebound and guest sentiment saw strong signs of improvement; especially for food and service . The March 2021 Restaurant Guest Satisfaction Snapshot by Black Box Intelligence™ has been published. DALLAS (PRWEB) April 22, 2021 March was a good month for restaurants, especially considering what the industry has gone through over the last year. Of course, as was expected, year-over-year same-store sales growth skyrocketed as we lapped over the first month that was hurt by the pandemic at the national level. More encouraging and somewhat unexpected news for the industry was that same-store restaurant sales during March were higher than they were during March of 2019 and the first time in over a year that 2-year sales growth was positive.
Restaurant Guests Remain Hyper Focused on Cleanliness and Safety
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Safety and cleanliness are still priority number one for restaurant guests, according to the latest edition of the Restaurant Guest Satisfaction Snapshot published by Black Box Intelligence™.
The two subcomponents of ambiance that saw the biggest improvements in net sentiment were cleanliness, which improved by 18.3 percentage points year over year, and the newly tracked “safety” category, which became 17.3 percentage points more positive during the period. DALLAS (PRWEB) February 18, 2021 January was encouraging for the restaurant industry. With same-store sales growth of -4.9% and traffic growth of -12.2%, it was the best performance for restaurants since the beginning of the pandemic almost a year ago.
Guest Sentiment in November Offers Insight into Best Performing Menu Items
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Black Box intelligence™ November 2020 Restaurant Guest Satisfaction Snapshot reveals more COVID-19 challenges ahead for restaurants with increasing restrictions and colder weather while recent online guest activity offers insight into some best performing menu items. DALLAS (PRWEB) December 11, 2020 The restaurant industry’s sales stumbled again in November as the number of COVID cases rose rapidly and colder weather started to become an obstacle for outdoor dining in many areas of the country. Same-store sales growth was -10.3%, which represented a 3.8 percentage point drop from October’s year over year sales growth rate. November’s -16.3% same-store traffic fell by 3.3 percentage points compared to the previous month’s performance. This was the worst month for the industry since August based on year over year loss