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By
Jul 18, 2021
On Sunday, July 18, the Korean Brand Research Institute dropped their brand reputation rankings for female K-pop idols for the month of July.
Want to know who the most popular female idols are these times? Then keep on reading!
(Photo : Jennie Instagram | aespa Twitter | Yujeong Instagram)
What are the Brand Reputation Rankings?
The brand reputation ranking is an index shaped through analyzing big brand data. The purpose of the index is to study the online habits of consumers and find out what impacts brand consumption.
The brand reputation rankings also measure the influence of a female K-pop idol, the volume of media interest in the female idol, the volume of interest the consumer has for the female idol, and the communication volume of the female idol.
On Sunday, May 16, the Korean Business Research Institute dropped their brand reputation rankings for female idols.
Want to know who the most popular female idols for May 2021 are? Then keep on reading!
(Photo : Jennie Instagram | Yujeong Instagram | Arin Instagram)
What are the Brand Reputation Rankings?
The brand reputation ranking is an index crafted with big data brand analysis. The rankings helped determine the consumers online habits and figure out what affects brand consumption.
The brand reputation rankings also determine the positive and negative influence of an idol, the media s interest in them, the consumers interest in them, and the idol s communication volume.