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Authenticity first: Why iD Fresh Food is seeking grandmas approval for its TransparenSee

Saritha Rajagopal, creative director of the fresh food brand tells us how it celebrated World Idli Day 2024 with the senior women.

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iD Fresh Food doubles down on TransparenSee ; CMO Rahul Gandhi explains

The food brand conducted the second season of the campaign recently with an hour-long, real-time, no-filters live streaming.

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iD Fresh celebrates World Idli Day with TransparenSee

iD Fresh celebrates World Idli Day with TransparenSee
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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iD Fresh celebrates World Idli Day with TransparenSee

The second edition of the unique live streaming campaign brought together thousands

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Within 48 hours, over 50 thousand people visit iD Fresh Food s Giant Home Kitchen via live streaming

Within 48 hours, over 50 thousand people visit iD Fresh Food s Giant Home Kitchen via live streaming
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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