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Foods suggested a growing acceptance of non-meat diets in Germany and France. However, consumer awareness around cultured meat remained low.
Even so, 44% of French and 58% of German respondents said they would be willing to try cultured meat, with 37% of French and 56% of German consumers saying they would be willing to buy it themselves.
BioTech Foods has conducted its own research into consumer acceptance of cultivated meat. GettyImages/anyaivanova
To date, limited research has been undertaken in consumer acceptance in Spain, where cultured meat start-up BioTech Foods is located. The company, headed up by co-founder Iñigo Charola, undertook its own research a couple of years ago to gauge public opinion, the CEO explained.