Most marketing work starts with an agency brief. Excellent work often starts with an excellent brief, while errors down the line can often be traced back to an original sin in the brief/pitch process. So, how to brief an agency in a way to maximize their room for doing excellent work? We asked 9 agency leaders from The Drum Network.
The March issue of The Railway Magazine takes you behind the scenes with the Royal Train, plus HS2’s Crewe extension is given Royal Assent as protesters defy bailiffs.
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0 years of the Pocket Peckett
As Peckett 0-4-0ST Teddy reaches its 80th anniversary, Gary Boyd-Hope looks back over its interesting career, including its connections to a famous ‘steamcleric’.
Operating the Royal Train: Part 2
Geoff Griffiths concludes his fascinating look back over his time as RoyalTrain manager, recounting some of the more humorous episodes he witnessed.
Merchant Venturer
For this month’s Practice & Performance John Heaton samples the splendour of preserved steam haulage over two of England’s best known and most scenic main lines.
PREVIEW: March issue of The Railway Magazine railwaymagazine.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from railwaymagazine.co.uk Daily Mail and Mail on Sunday newspapers.
is back for another month of award-winning photos, news, features and exclusives from the rail industry, past and present.
This month’s The Railway Magazine takes you behind the scenes with the Royal Train, plus the COVID-19 pandemic leaves Eurostar on the brink of collapse. Here’s what is coming up in the February issue:
Operating the Royal Train
In the first part of an exclusive feature for The Railway Magazine, former Royal Train manager Geoff Griffiths provides a fascinating insight into the meticulous planning involved in operating the Royal Train whenever it goes out.
Steam Engines of WWII in Europe