Kemin Industries has received novel food authorization from the European Commission for its BetaVia Pure postbiotic ingredient, a proprietary strain of the algae Euglena gracilis, with five-year exclusivity in the European market.
The field of immune health continues to evolve, with researchers and manufacturers continuing to innovative strategies to support optimal immune function and general well-being amid a growing consumer demand for holistic health support to prevent illness.
While many consumers want to improve their health by opting for healthier product choices, key barriers include a lack of trust in retailers, understanding of the nutritional information provided, and perceived availability of convenient options.
Nutraceutical ingredient supplier Nektium has developed a new water-soluble version of its nootropic botanical ingredient Zynamite to respond to the demand for functional drink innovation across cognitive and sports categories.
This spring's new product launches include innovation within the sports nutrition category across protein and hydration, while interest in supplements for hormonal, brain, emotional and immune health continues to grow.