Founding Partner & Group Chairman: Mike Branson
Design Director, Jess Phillips
Client Director, Margot Coleou
Packaging Content: Rum
Pearlfisher designs a new world of discovery for Takamaka Rum
Pearlfisher has redesigned the Takamaka Rum, Seychelles range to take a wider global audience into a new world of discovery.
Founded in 2002, brothers and co-founders, Richard and Bernard D Offay, set out to create a rum that captures the flavours of their island home in the Indian Ocean. As the brand prepares to broaden its reach and mission to appeal to bartenders, Pearlfisher was briefed to redesign and celebrate the brand s Seychelles provenance through design and storytelling.
Agency: PearlfisherFounding Partner & Group Chairman, Mike BransonFounding Partner & Group Creative Director, Jonathan FordStrategic Creative Director: Jesper von Wieding, PearlfisherManaging Director: David Ramskov Hansen, PearlfisherDesign Director: Louise Hvenegaard Petersen, Pearlfisher3D Designer: Michell Berthou, PearlfisherDesigner/illustration, Louise Mikkelsen, PearlfisherDes.
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