Digital Fitness Leader FitnessOnDemand Names 2021 the Year of the Stream
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MINNEAPOLIS (PRWEB) March 04, 2021
Following 2020, a difficult year for fitness clubs across the country, FitnessOnDemand, a world leader in digital fitness content, says the streaming content trend isn’t going away. In fact, appetite for ready made fitness classes and workouts from clubs and their members at home is so strong, the company is calling 2021, the Year of the Stream.
“Clubs, gyms and other fitness facilities did an amazing job of adapting to Covid-19 challenges in 2020 and they remain an essential driver of the fitness industry, but the model of how – and when – we all work out is evolving quickly,” says Andrew Evenson, senior director, operations and brand strategy, FitnessOnDemand. “Consumers are driving the evolution of fitness. Streaming classes and content last year showed everyone that at-home fitness can also be a premium, calorie-burning, heart p