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Measuring Impact of Storyline Engagement on Health Knowledge, Attitudes, and Norms: A Digital Evaluation of an Online Health-focused Serial Drama in West Africa

".online health EE, particularly pro-health content that engages audiences with captivating stories, can lead to positive changes in KAN among netizens in francophone West Africa." In low- and middle-income countries (LMICs), the use of storytelling in entertainment-education (EE) has been leveraged for decades to promote pro-health attitudes and

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