Paytm Ads Report: With the eminent approach of the festive season, the #1 priority of marketers is to stand out from the clutter and drive awareness, consideration and conversion. Digital payments app Paytm may just be the platform for the task.
Auto Festive Sales: The festive season – starting from Onam covering Ganesh Chaturthi, Durga Puja, Dusshera, Diwali and Bhai Dooj – accounts for 35-40% of annual sales for companies in sectors like electronics, white goods and automobiles.