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Godrej Ezee and Gul Panag join hands for Ezee Hugs , to highlight winter-related hardships of underprivileged kids

Godrej Ezee and Gul Panag join hands for Ezee Hugs , to highlight winter-related hardships of underprivileged kids
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Godrej Ezee and Gul Panag join hands for Ezee Hugs | Indian Television Dot Com

Liquid detergent brand Godrej Ezee has joined hands with actor entrepreneur Gul Panag for its campaign ‘Ezee Hugs’ under which it helps underprivileged children prepare for winters by distributing free sweaters.

Godrej Ezee and Gul Panag join hands for Ezee Hugs

Liquid detergent brand Godrej Ezee and actress & entrepreneur Gul Panag join hands to raise awareness of winter-related hardships faced by underprivileged kids as part of Ezee Hugs

Indiantelevision com s The Ad Linx Reporter dated 21 December 2020 - Global and Indian advertising news, information and data at your fingertips

Zee TV in collaboration with Fathom Pictures is all set to present audiences in early 2021 with the world s first ever music league, the Indian Pro Music League (IPML), an innovative reality show. While the world of sports has seen several league competitions........... Read More.   Soft Bank Group s former senior director Asia communications and public affairs Paroma Roy Chowdhury is joining Dream Sports as chief communications and advocacy officer. Dream Sports is the parent company of Dream11, the recent sponsor of IPL 2020 and the leader in fantasy sports category. ........... Read More.   The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 5 December and 11 December 2020.

Godrej Ezee partners with IMD for Ezee Hugs initiative

The initiative aims to provide warmth to underprivileged children. 19 Dec, 2020 - 01:05 PM IST     |     By indiantelevision.com Team     NEW DELHI: Godrej Ezee liquid detergent is back with the eleventh edition of Ezee Hugs, an initiative aiming to provide warmth to underprivileged children during harsh winters. This year, Godrej Ezee has partnered with the Indian meteorological department (IMD) for a first-of-its-kind campaign.  As part of the association, IMD will provide severe cold weather forecast and guidance to Godrej Ezee in Delhi, Lucknow, Allahabad, Panchkula, and Kolkata. The met department will use its available data to identify areas and localities in these cities expected to witness severe cold waves. Once the exact locations are identified, Ezee along with CRY (Child Rights and You) will reach out to underprivileged children living in those areas and give them new sweaters. 

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