the calories and consume more food on top of those calories. reporter: coke s new commercial promotes exercise programs to work off what you drink. but for the world s largest soda maker today, it s no coke and a smile. jim avila, abc news, washington. yes, indeed. coming up next, is she or isn t she? the big question that anne hathaway is facing. and controversial comments by howard stern that led to another high-profile apology. that s coming up next in the skinny. skinny, so skinny
mess. i m over 30 years old. you re kidding? can people pick this up in the middle of life or get all the benefits of it, or are you screwed if you haven t done it since birth? you can benefit by making a few small changes. americans think the way to health and longevity is diet and exercise programs. those are huge failures. when you look at these highly functions people in blue zones around the look at these people functioning in blue zones, longevity happen to them. none of these 100-year-olds wake up and say i want to live to 100. it s their environment. the purpose of this new york times article and my book the blue zones, was really to look at the environmental components that explain longevity. so, dan, one of the things that fascinated me in this article, this one man in his 60s, living in america,
balance between public safety and free speech. susan candiotti reports on it now. reporter: marching around manhattan s financial district, protesters are baiting the drama against corporate greed, now in its fourth week, occupy wall street is creating a delicate balancing act for police between free speech and public safety. as long as these demonstrations go forward, we re going to do everything we can to see to it that they are done peacefully and in an orderly fashion. reporter: but unlike most new york protests, 600 each year in lower manhattan alone, occupy wall street isn t applying for permits. police say it s created a communication gap. we have nobody identified as a leader who we can communicate to. in a normal process, we talk to the leadership, sit down. there s a permit that s issued. we know the route of the march that people are going to tyke. reporter: the majority of marches are peaceful but there has been trouble, use of pepper spray, swinging bat
so is this $2 million being misdirected? should it be aimed more at exercise programs, for instance? that study you re quoting, we purchased that study in the journal of diabetic association. and the program is, not that these kids are eating too much. it s that they re just eating food with poor nutritional value. parents are the last authorities in and it s they give us the permission to take the pictures. and out of ten parents that we ve asked to give us a concept, nine parents have said, you know what, we re happy. they re saying yes. they re saying yes. okay. i wantรง to squeeze in david to respond. david, you ve heard some of the acceptance. so this could help parents in the long run by providing information to help them coordinate better eating habits for their kids. parents know what their kids
medicine, money and a serious health crisis, a third of american adults are obese. we hear about the epidemic all the time and how much it costs the health care system. i want to show you something. take a look at this ad. i tried diets, diet pills, exercise programs. nothing worked. then my doctor recommended the lap-band system. that s an ad for lap-band surgery, a type of weight loss surgery heavily promoted by companies that obviously make the bands that are used. now the company with the biggest share of the market is a company called alergen, its lap-band sales were $182 million in the first three quarters of this year, although sales have been kind of dropping. a lot of money. but about 4% less than last year, according to news reports, which may explain why they re trying to expand the market for its lap-band and asking the fda