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MedShift Continues to Invest in Securing Top Talent to Lead Their Commercial and Technology Business

Dentsu One Manila picks up the Nestle s Bear Brand & Sun Life Insurance accounts – Campaign Brief Asia

February 2 2021, 9:36 am | BY Kim Shaw | No Comments 2021 has started positively for Dentsu One Manila with the rebranded agency winning two big businesses this January. The agency has picked up the number one powdered milk brand, Nestle Bear Brand Fortified and Bear Brand Adult Plus, and Sun Life, the leading life insurance company in the Philippines.   Nestle Bear Brand pitched the digital business for their fortified and adult milk variants last December. The agency captured a very relevant Filipino insight that pushed the main benefit of “tibay”(strength) to a whole new level, that can work for both variants. “Dentsu One Manila truly understood our consumers with their grounded and authentic insight. We hope that with their support, we would be able to deepen our connection with Filipino families.” Says, Kristine Goco, the Bear Brand’s Marketing Manager.

Cranfield Executive Development partners with Mexeen for professionals in the Middle East

Cranfield Executive Development partners with Mexeen for professionals in the Middle East Published 14 Dec 2020 Share Cranfield Executive Development (CED), part of Cranfield University’s School of Management, has agreed a partnership with Mexeen, the Middle East Executive Education Network, to deliver a series of new, microlearning executive development programmes in the Middle East region. Dr Yolande Herbath, Executive Client Director, CED, said: “Through our partnership with Mexeen, we believe we are bringing unique value to our clients in the Middle East, who will ultimately benefit from the strengths and offerings each organisation brings to the table. Partnering with Mexeen to deliver transformation to our clients will allow us to provide the very best leadership facilitation, management courses, consultancy and technology-based solutions to the region, preparing people and business for the decade ahead .

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