Founder and CEO, CTS EVENTIM
In terms of scale and impact, how would you describe 2020 and the current crisis’ impact on your business and the biggest challenges?
Even though we are currently experiencing the most difficult phase ever in our corporate history as a result of the corona pandemic, we are looking confidently to the future. Crises are above all an opportunity for a company to show its strengths. The biggest challenge for the entire industry, however, is that nobody can predict with certainty when live entertainment will return to its familiar extent.
What strategies have you and your businesses implemented and/or are you considering implementing to address these challenges?