In terms of marketing and promotions, maximum resources are allocated to TV slots.
05 Mar, 2021 - 09:06 AM IST | By indiantelevision.com Team
MUMBAI: In September 2016, Anand Mahindra-owned television channel Epic roped in Pittie Group CEO Aditya Pittie as its managing director. Since then, the Anand Mahindra-and Pittie-promoted IN10 Media has expanded – from television (Epic), to OTT platforms (Epic On and Docubay), and even a production house (Juggernaut) in its kitty.
After establishing its linear broadcast channels in their respective genres, Epic, Filamchi, Gubbare and ShowBox, the In10 Media Network is all set to foray into the Hindi GEC market with Ishara. Five original shows debuting as part of the channel’s inaugural line-up include mythological masterpiece
KOLKATA: Premium OTT platform Epic On has tied up with Airtel Xstream to offer its users the Epic On subscription at a special price. The partnership would allow Xstream users to access the comprehensive library of thousands of hours of titles ranging from movies, TV shows, and documentaries. There is a constant rise in demand for OTT from not just the urban and tier-1 cities,
An Epic On premium subscription can be bought on PhonePe for just Rs 299.
08 Jan, 2021 - 12:13 PM IST | By indiantelevision.com Team
MUMBAI: Premium OTT platform Epic On has partnered with PhonePe to offer its subscription at a 25 per cent discount to PhonePe’s over 250 million users. PhonePe users can now get a six-month subscription to Epic On’s diverse mix of multiform content across genres and formats for just Rs 299 and an annual subscription for Rs 499.
With the country being hit by a pandemic and people forced to shelter in place, the digital wave got a massive boost and led to a sudden unprecedented surge in the demand for digital and OTT content. The introduction of new digital technologies at a lower cost had already made new inroads for the digital entertainment sector in India. In the past two years, India’s digital streaming industry eclipsed India’s film industry in size and the OTT industry grew by a whopping 240 percent between 2