Chess pieces that move on their own as if possessed by some spirit, artistic boards, handcrafted pieces made of camel bones and several other novelties are available in the Indian market.There is also a 100-square chess board normal boards .
In an interaction with Adgully, Rajshekhar Patil, Executive Creative Director, VMLY&R India, lists five iconic ads that stood out for the interesting and memorable way in which they presented the brand communication and broke the mould.