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Promoting digital healthcare during COVID: Online NHS prescription service Echo launches TV advertising partnership with Ekstasy
Together, they will launch a multi-channel advertising campaign to promote contactless prescriptions, led by TV advertising.
To help give freedom and choice to patients during COVID, Ekstasy will help Echo to increase its national brand awareness with eye-catching campaigns.
LONDON, Feb. 9, 2021 /PRNewswire/
Strong TV campaign will help increase awareness of Echo s online NHS prescription service
An online pharmacy and an agency called Ekstasy may seem like an unlikely partnership. But it is precisely this creative clash which will make the campaigns effective.
Ekstasy will help Echo by LloydsPharmacy cut through the sea of sameness that exists in the pharmacy market. The creative team will pioneer a unique brand positioning and establish a creative advertising storytelling platform that Echo can build on in the future.