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Should Professors Consider a Career in Marketing?

Are you a passionate educator seeking new horizons? Have you ever wondered if your skills as a professor could flourish outside the classroom? Perhaps it’s time to explore the captivating world of marketing a realm where creativity meets strategy, and innovation drives success.In this blog post, we’ll uncover the intriguing possibilities that await professors in the […]

Full Speed Ahead on Digital Transformation

PHOTO: Florian Schmetz | unsplash The unique temperament of daily upheaval meets social quiet made 2020 feel like it lasted a decade. Yet for most businesses, 2020 passed at breakneck speed, marked by compulsory transformation and disruption. Ninety-seven percent of global IT professionals agreed they went through some sort of digital transformation last year, with three out of five claiming a “large amount” of change, according to research by Software AG. With spring temperatures on the rise and vaccinations accelerating by the day, we feel a resurgence of hope that the pandemic will soon be behind us, with many hoping for a return to normal.

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