Ellen Digital Ventures Unveils 3 Fan-Focused Content Verticals During NewFronts Outing
Ellen Digital Ventures (EDV), the digital media company founded by beleaguered talk show host
Ellen DeGeneres and
NewFronts outing his year.
EDV, which counts 300 million social followers that generated 8 billion views last year across all platforms, is looking to target its core audiences with the overarching content brands, it says. They include: mom-focused
Bubble;
Smile, which will seek to amplify the voices of extraordinary people.
Each brand will comprise social media, mobile games, podcasts, and even experiential offerings, EDV says, including a weekend getaway called
Camp Mom.
Emmy-nominated
Lady Parts will live on Sage, where actress
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Warnermedia To Launch 50 Preschool Series, Announces Redraw Your World As New Cartoon Network Slogan
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Vegan influencer and actress Tabitha Brown will be the star of her own show on the Ellen Digital Network (EDN), a digital media platform operated by Ellen Digital Ventures a collaboration between television personality Ellen DeGeneres and Warner Bros’ Digital Networks. The new
All Love web show which is slated for release during EDN’s 2020 programming schedule will feature Brown’s advice on cooking, parenting, social media, and self-care.
In 2017, Brown decided to go vegan after watching documentary
What the Health to combat her struggle with chronic pain. In 2018, Brown became a viral sensation after posting a video of herself eating a Smoky TTLA sandwich a vegan BLT made with tempeh, tomato, lettuce, avocado, and Brown’s addition of a pickle she bought from a Whole Foods Market deli counter. Since then, Brown has become a sensation on TikTok, gaining more than one million fans in about one month after launching her account in March. The vegan influencer known