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Smart TV ownership to surpass 50% of homes globally by 2026, says report
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Over 665 million households own smart TVs globally, says report
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Over 665 mn homes own smart TVs globally: Report
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| 21 July 2021
Research from Strategy Analytics has revealed that more than 665 million homes worldwide owned a smart TV by the end of 2020, 34% of global households, a figure that is set to rise to 51% by 2026 when such ownership nears a reach of 1.1 billion homes.
The analyst found that sales of smart TVs grew by 7.4% in 2020 to reach 186 million units, accounting for 79% of all flat panel TVs sold. Sales growth over the past year was strongest in North America where government stimulus cheques have helped to drive an increase in spending on home entertainment products as consumers found themselves spending more time at home due to Covid-19 related restrictions.
Strategy Analytics: Global Smart TV Household Ownership to Exceed 50% by 2026 – Consumer Electronics Net
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