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EatFit launches third leg of Kuch Kar Dikhane Ki Bhook campaign: Best Media Info

Kellogg s vs EatFit row: Ogilvy s Prem Narayan gives his take

Even if the two brands were saying the same thing in a similar context, plagiarism is too much of a claim, states Ogilvy’s chief strategy officer.

Commonly used term and lacks exclusivity to any campaign, responds Kellogg s to Eatfit s plagiarism claim

The breakfast cereal brand has denied all allegations of plagiarism over the tagline 'Kuck Kar Dikhane Ki Bhookh.'

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