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EatFit launches third leg of 'Kuch Kar Dikhane Ki Bhook' campaign: Best Media Info
Best Media Info: The campaign was aired during the second edition of the ‘RuPay Prime Volleyball’ League| Ad Craft News
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Kellogg's vs EatFit row: Ogilvy's Prem Narayan gives his take
Even if the two brands were saying the same thing in a similar context, plagiarism is too much of a claim, states Ogilvy’s chief strategy officer.
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Commonly used term and lacks exclusivity to any campaign, responds Kellogg's to Eatfit's plagiarism claim
The breakfast cereal brand has denied all allegations of plagiarism over the tagline 'Kuck Kar Dikhane Ki Bhookh.'
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Kellogg India denies plagiarism charges levelled by EatFit: Best Media Info
Best Media Info: Kellogg India said that as a responsible marketer, the company and its creative partner, Ogilvy India, did the due diligence before releasing this expression| Advertising News
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