Smartphone Shipments: Going forward, the smartphone market is poised for a resurgence in 2024, fuelled by lower prices of 5G devices and enticing upgrades to the premium segment. This is expected to attract those who will be looking to replace their phones purchased in 2021 when industry sales hit a record.
India Smartphone Market: Samsung was the market leader in Q4 2023 with 7.6 million units shipped for a 20% share, whereas for the full year, it clocked shipments of 28.4 million units and a 19% share.