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From measuring the engagement rate to evaluating campaign reach, heres how to measure the success of your social media advertising.

Jaya iyerBrandon rubinshteinRengie wisperJoe acostaNoel griffithManuela cataldoRobert burnsRobin francisDaniel climansRyan rottmanTristan harrisCampaign reachClick intelligence ltdDigital marketing agencyCampaign goal metricsMeasuring audience