AAM has a long history of providing verified print and digital media to the marketplace. Here are other ways AAM is making an impact and increasing transparency.
The McClatchy Media Network, one of the largest media companies in the United States with over 95 million unique visitors , has become the first news media network to complete the AAM Digital Publisher Audit, an independent, third-party audit program from the Alliance for Audited Media (AAM).
AAM shares insights from several print media buyers about the impact of world events on the media industry, media buying strategies in 2022 and why they value audited media data.
Trusted Media Brands Uses AAM s Digital Publisher Audit as Proof Point with Clients auditedmedia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from auditedmedia.com Daily Mail and Mail on Sunday newspapers.
5 Things to Know About Digital Advertising and Audits with Texas Monthly
February 5, 2021
Texas Monthly was one of the first participants in AAM’s Digital Publisher Audit, a third-party audit solution that identifies publishers who have taken steps to create quality advertising environments and deliver human audiences.
In a recent interview, Robert Davila, vice president of audience development and research at
Texas Monthly advertisers are looking for, how their digital audience is growing, and the role of AAM’s Digital Publisher Audit in bringing the two together.
Advertisers Want Engagement Across All Platforms
“The biggest request we’re seeing from advertisers in RFPs is engagement,” explained Davila. “When they’re deciding to advertise on our website, they’re looking at the engagement of our audience and for topics they can align with. It’s the same thread across all platforms digital, print and events. They want to align with the content that speaks