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Digipub World News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Beyond advertising: Diving into diverse avenues for monetising news websites

During the recently concluded Digipub World, hosted by afaqs!, publishers discussed different monetisation strategies, including subscriptions, donations and advertising.

What excites me most is AI - what worries me most is AI

How do publishers balance content creation and monetisation?

Publishers need to keep brand safety in mind because it is one of the reasons advertisers will keep away from content.

Never do the wrong thing for the right reason: Shekhar Gupta, The Print

The founder and editor-in-chief of the digital news platform shares a major learning he picked up during this forty-year-long career.

What s driving growth for online publishers?

As content consumption sees a consistent upsurge, Comscore’s VP - Sales sketches an overview of the digital publishing market.

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