Little Black Book, Dentsu Creative Canada’s Jordan Doucette and the team from Subway Canada discuss working with big-name Canadian athletes, revamping the menu, and the importance of being comfortable with the uncomfortable, writes LBB’s Josh Neufeldt
Two great interview shows for you this weekend: The Attention Economy - A study by Dentsu Canada and interview with Walter Flaat, Chief Data Officer In 2015 Time Magazine published a story with the headline "You Now Have A Shorter Attention Span Than A Goldfish." Supposedly this was based on a study by Microsoft that
Ageism is one of the ad industry’s most common forms of discrimination, according to the WFA’s recent census, yet the issue is often left out of DE&I initiatives. Jeremy Hine, chief exec at MullenLowe Group UK, considers how we might begin to tackle this age-old problem.
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