InMobi and Gojek enter partnership to enhance advertising, consumer intelligence and identity resolution 6th March 2021
InMobi Jakarta (ANTARA) - InMobi, the world’s leading marketing cloud, announced a partnership with Gojek, Southeast Asia’s leading mobile on-demand services and payments platform, to enhance advertising, consumer intelligence and identity resolution for brands in Southeast Asia. The first-of-its-kind collaboration brings together audience intelligence from the Gojek platform and the end-to-end marketing capabilities of InMobi to help brands drive personalization in a privacy-compliant manner.
The partnership will power deep consumer insights, personalized advertising across the customer lifecycle and attribution for brands, and will be available across Indonesia, Singapore, Vietnam and Thailand.