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Case study: How ABP Ananda tracked people s pulse with BanglarBidhan 2021

BanglarBidhan was ABP Ananda’s exclusive election property on WB Assembly polls 19 Jul, 2021 - 08:36 AM IST     |     By indiantelevision.com Team     Mumbai: In the longest-ever polling witnessed during this Assembly elections, West Bengal geared up for an intense, high-powered, eight-phased election drama stretching from 27 March to 29 April 2021. With campaigning by all political parties at a dynamic high across the state, ABP Ananda launched widespread coverage for the state Assembly Elections under the umbrella branding of its exclusive election property- ‘BanglarBidhan 2021’. With an extensive on-air & on-ground programming like Opinion Polls, Exit Polls, Results on counting day, LIVE Debates, Capsules on each constituency followed by on-air discussion with experts which covered every nook and corner of the state,

Dabur s toothpaste chief Harkawal Singh on the how and why of ditching the outer paper carton around its Red toothpaste tubes

Dabur s toothpaste chief Harkawal Singh on the how and why of ditching the outer paper carton around its Red toothpaste tubes Share Via: No, he is not worried the tubes will get squashed, it turns out. For now, the tweaked packs will be available at Reliance Retail outlets. Your monthly salary has been credited. Your grocery list is ready. You’re at the supermarket. Hand sanitiser? Check. New face masks? Check. Soap bars? Check. New toothbrush? Check. Toothpaste? Squash. The last bit was exactly our thought when we heard that Dabur had decided to brush away the outer paper carton from its ‘Red Paste’ toothpaste brand.

Dabur Red Paste says No to Paper Cartons, Supports Eco-Friendly Packaging

Dabur Red Paste says No to Paper Cartons, Supports Eco-Friendly Packaging
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