Light-up seesaws come to N.J. downtown to attract visitors
Updated Mar 01, 2021;
The art installation is an attempt to woo customers back to Westfield’s shops and restaurants.
“The ultimate goal of the Impulse seesaw installation is to draw people into town during a traditionally slow time of year while providing families from around the region a fun winter activity,” Bob Zuckerman, Executive Director of Downtown Westfield Corporation, said in a press release. “While residents and visitors are in town riding the seesaws, we want them to play, shop, and dine and enjoy the amazing offerings of our local businesses.”