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Sustainability, Ethnic Wear are in Vogue; a Pioneer Not So Much

For 18-year-old Mumbai college-goer Tanisha Saraff, Fabindia has been a preferred destination for outfits for many traditional occasions, including funerals.

Tanisha saraffRajeshwari srinivasanSantosh desaiJohn bissellCotton worldFuture brandsOrganic indiaGreater kailash

Fabindia: Under pressure from trendier and cheaper rivals, Fabindia seems to be in need of refresh

An inability to win the hearts of Gen Z and millennial cohorts is posing a challenge for the six-decade-old retailer, a pioneer of sustainable sourcing and supporting artisans, amid an onslaught of competition from trendier and cheaper rivals. If socially conscious young people once swore by the brand, their children don t seem to be showing it as much love.

Tanisha saraffRajeshwari srinivasanJohn bissellSantosh desaiCotton worldFuture brandsGreater kailashEthnic wearGen zMillennial cohortsTata consumer

Under pressure from trendier and cheaper rivals, Fabindia seems to be in need of refresh, ET Retail

Fabindia: An inability to win the hearts of Gen Z and millennial cohorts is posing a challenge for the six-decade-old retailer, a pioneer of sustainable sourcing and supporting artisans, amid an onslaught of competition from trendier and cheaper rivals. If socially conscious young people once swore by the brand, their children don t seem to be showing it as much love.

Santosh desaiJohn bissellRajeshwari srinivasanTanisha saraffCotton worldFuture brandsGreater kailashEthnic wearGen zMillennial cohortsTata consumer

Mohanlal-starrer Neru accused of plagiarism; director Jeethu Joseph says film made with

Mohanlal-starrer Neru accused of plagiarism; director Jeethu Joseph says film made with
firstpost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from firstpost.com Daily Mail and Mail on Sunday newspapers.

Edoardo santiniMalaika aroraAnaswara rajanShanti mayadeviJeethu josephMohanlalstarrer neruRahul khannaDia mirzaKerala high courtDeepak unniCotton worldMost handsome man

He treats me better : Selena Gomez confirms she s dating music producer Benny Blanco

He treats me better : Selena Gomez confirms she s dating music producer Benny Blanco
firstpost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from firstpost.com Daily Mail and Mail on Sunday newspapers.

United statesZoe kravitzGigi hadidPopfaction instagramTaylor swiftSelena gomezMalaika aroraDia mirzaRahul khannaBenny blancoRare impact fundBlake livelyCotton worldPop faction

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