could become account beginning of a trump fueled era of consumer activism where they have real consequences of companies accused of supporting is trump. the posh sushi restaurant coy announced its shutting down i location at the trump so ho hotel in new york a victim of p s increasingly toxic brand. the council told the website grub street obviously since the election, business has gone down. but the most visible target of these boy kotz remains first daughter ivanka trump. the anti-trump site grab your wallet op org lists the top companies to boycott for nine of the top ten, the offending act is carrying her products. more on the first daughter and what happened when she defended her dad in germany when our panel join me next. it s time for the your business entrepreneur of the week. marlena was a teacher who loved makeup and started creating
rock, steph curry. how do you think that s going to play out for these successful companies that have these high-profile relationships that may not agree with them getting into politics? yeah. i think these companies are going to have to learn pretty quickly that it is not the case that having a great relationship with this president is necessarily great for business. for som companies that may be the case. for others depending on the branding it won t be. consumer activism is back and it s here to stay. this is not a new thing. civil rights movement, anti-apartheid movements have long used consumer activism, and there are many big companies, apple l, amazon, microsoft, starbucks, who look at this immigration ban as completely antithetical to what they stand for, and by the way i happen to they they re right about that. can companies have it both ways? under armour put out a statement saying they oppose the travel ban, they are for an inclusive and diverse society. that s the who
andrew sullivan s column this week that he saw it as kind of going too far and being not tolerant. but again, it feels to me like we kbet to say where we spend our money. absolutely. in the next decade or so, we re going to see even more consumer activism and shareholder activism as a way of holding corporate decision making accountable. so that point about have we gone too far? there are ceos who donated to mitt romney and john mccain. they didn t get protested against. one of the things i see from this example is that on the issue of marriage equality, it s no longer contested ground. you can support john mccain. that s contested ground whether you re democrat or republican. but marriage equality is seen as much as a civil rights issue is diverse couples in a public library. it is a civil rights issue of our time. i think that s a big victory for
walmart mom to put her foot down and say you need to change your ways. a couple things. remember it s important to keep the focus on the political arena as well because we do need legislation but also on the corporate arena. there s various things. not just social media. it s consumer activism. and for people that are outraged at what happened. it is financial support. it takes a lot of financial support for groups like the violence policy center. bring handgun control. the mayors organization. but the point that i want to make here is and i m seeing this happen many times with corporate executives. you only need to take one or two out. if you develop a couple million people who are threatening to boycott walmart and to make clear that they think that ceo of walmart is taking blood money by the fact that it continues to sell these semiautomatic weapons that are responsible for so much carnage in this country, you will see the change happen quickly. but it takes a coordinated campai
of touch. somehow, they feel that this bullying thing, you know, is going to help them build support among american citizens and guess what, at the decline of union jobs and unionization that happens in most industries, wealth has gone up. mazel tov. unions ares last way we have. brenda: let s talk about this particular thing that happened. this particular case, you know, boycotts are the most american thing we can do and i m happy to see that the market has spoken in another way, another way of consumer activism, but we had the american revolution and the boston tea party and the civil rights union and montgomery bus boycott and this is part of our american fabric. brenda: actually, the senator from wisconsin, one of the senators thinks this is illegal. i m shocked that the great dr. mencotta say it s the most