INDIA New England News
By N. Lothungbeni Humtsoe
New Delhi– To harness youth and ensure their health and well-being, Condom Alliance – a shared value collective of condom market players and other stakeholders to improve the well-being of young people in India, launched India’s first ever Condomology report. Condomology stands for Consumer Condom Psychology and aptly describes the context and focus of the report that offers an understanding of the consumer psychology and attitude towards the use of condoms, while demystifying the misconceptions and other barriers to use.
A nation with 50 per cent of population under the age of 24 and 65 per cent below the age of 35 years of age, 78 per cent of young male between the age of 20-24 did not use a contraceptive with their last sexual partner- according to National Family Health Survey – 4 (NFHS – 4), indicating the need to urgently address an imminent crisis in reproductive and sexual health. Increase in the numbe
Condomology report answers why India is low on condoms usage
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Condom Alliance seeks to help wilting male contraceptive market rise from stagnation
Condom sales in India have stagnated at a CAGR of 1 percent in recent years. Industry executives say COVID-19 made matters worse, with sales falling approximately 40% during the lockdown. HLL Lifecare, PSI India Private Limited, Raymond Group, TTK Healthcare and Reckitt Benckiser are now coordinating their actions to promote greater condom usage and revive the market. February 04, 2021 / 04:54 PM IST
A volunteer (R) from a non-governmental organisation (NGO) distributes free condoms to villagers during an AIDS awareness campaign on the outskirts of Agartala, India, November 6, 2015. India provides free condoms under its community-based AIDS prevention programme that targets high-risk groups like sex workers. That strategy, the World Bank estimates, helped avert 3 million HIV infections between 1995 and 2015. But government data released last week showed about two-thirds of India s 31 state AI