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according to research released by company kantar this morning. supply chain issues, the ukraine war and rising raw material costs are all contributing to the increase. our business correspondant nina warhurst has been talking to the managing director of the supermarket iceland, in chester. i am at iceland in chester. iceland is nothing if not subtle on expanding, look around, save on brands, save on two for one, save on bargains, what supermarkets are trying to say to us at the moment is we recognise that you are feeling the squeeze, we want to be the ones to help you. let s look, we know inflation is at 7% so overall, things are costing us more, a 30 year high, we saw last year, last month, retail figures took a real hit and the figures out this morning give us an indication as to how we are behaving differently when it comes to spending in supermarkets. we learn food inflation hit 5.9% this month. on average, when that is worked out over the space of a year,

Eastern ukraineNina warhurstSupermarket icelandSupply chain issuesManaging directorRaw materialCompany kantarWon brandsFood inflation5 9