Find opportunities in the crisis and grow your business model Santas Alitas is a Mexican restaurant-bar franchise that opened 21 new branches amid the pandemic. Here we tell you its secrets. January 29, 2021 8 min read
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They say that love enters through the stomach and so does business. This is what happened to Hugo Magaña, Jorge Navarro and Arturo Martín del Campo, three friends who used to go out to eat wings and chat with friends. They liked the concept so much that they decided to create one with its own rules and flavors: Santas Alitas, a franchise that now has 70 units, 21 that opened in the middle of the pandemic.