In the midst of the crisis, some brands reinvented themselves, innovated their offerings and launched new low-investment business models. There were not a few franchises that decided to take the opportunity to acquire new locations or those that already plan new openings, growth and even international expansion by 2022. Join the sector!
Find opportunities in the crisis and grow your business model Santas Alitas is a Mexican restaurant-bar franchise that opened 21 new branches amid the pandemic. Here we tell you its secrets. January 29, 2021 8 min read
This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by
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They say that love enters through the stomach and so does business. This is what happened to Hugo Magaña, Jorge Navarro and Arturo Martín del Campo, three friends who used to go out to eat wings and chat with friends. They liked the concept so much that they decided to create one with its own rules and flavors: Santas Alitas, a franchise that now has 70 units, 21 that opened in the middle of the pandemic.