Cleartrip recently used QR codes to nudge consumers to avail discounts for trips. The company launched a nationwide print ad recently to promote the campaign.
The platform said that it is a part of Myntra s BFF sale, which started on September 23 and served customers with more than 1.5 million styles from over 6,000 international and domestic brands across categories like fashion, lifestyle, home, and beauty and personal care.
Myntra's celebrated festive event across the country presented a wide range of value deals and ingenious customer engagement propositions such as the curtain raiser deals and the deal o'clock.
Best Media Info: As QR codes continue to take the advertising world by storm through its creative usage in the modern technological arena, industry players emphasise how the practice of using QR codes in ads is gainin| Advertising News