Published on
Circle K Europe has won the NACS European Convenience Retail Technology Award, recognizing the global retailer’s Pay by Plate payment technology used for fuel purchases. The award, sponsored by Gilbarco-Veeder Root, was presented on June 1 during the virtual NACS Convenience Summit Europe.
Circle K is the first fuel retailer to introduce Pay by Plate across Europe at scale, which allows customers to pay for fuel using their number (license) plate, offering a frictionless customer experience.
“We are extremely pleased to announce Circle K as the winner of this year’s NACS European Convenience Retail Technology Award. The launch of their innovative and completely frictionless technology is not only a momentous occasion for the industry, particularly in light of the new COVID-driven safety climate, but it’s also terrific news for Europe’s drivers who increasingly come to expect safe, seamless and connected mobility,” said Jason Lund, European managing dir
This year, the NACS Convenience Summit Europe is being held virtually across three days. We round-up the highlights from day 1, covering global strategic issues, quick commerce and e-mobility by NACS President & CEO Henry Armour, Maxol CEO Brian Donalds, Shell EVP Retail Istvan Kapitany and others.
Circle K Fuel Customers Can Pay by License Plate
Starting today, the chain’s stores in Sweden offer the frictionless pump-side payment service.
April 22, 2021
OSLO, Norway Circle K gas stations in Sweden are now using AI technology that reads license plate numbers of vehicles at pumps on the forecourt and automatically pays for the fill-ups via customers’ linked Circle K Easy Fuel mobile app for a frictionless pump-side payment experience.
Quebec, Canada-based Alimentation Couche-Tard, owner of Circle K, dubbed the technology “Pay by Plate” and said it plans to roll it out across the wider Circle K network in the coming years after a successful pilot in select Circle K stores in Norway.
Circle K expands its pioneering Pay by Plate technology to new markets
USA - English
Поделиться этой статьей
Share this article
- Pay by Plate will enable Circle K customers to pay for fuel using sign recognition and a mobile app, offering a completely frictionless customer experience
- Circle K becomes first fuel retailer to offer Pay by Plate payment technology to European customers on a larger scale
- After a succesful pilot in Norway, Pay by Plate technology is now being introduced across our network in Sweden
OSLO, Norway, April 21, 2021 /PRNewswire/ Alimentation Couche-Tard Inc. ( Couche-Tard or the Company ) announced today that it has introduced Pay by Plate in Sweden and plans to expand it across its Circle K network.